We Know Weddings. We Understand the Business Beyond Them.
Your Business Is More Than One Service or Audience
Wedding professionals are often multifaceted business owners.
You may serve engaged couples alongside corporate clients, families, local customers, event organizers, tourists, retail shoppers, or other professional partners. Each audience may need different messaging, content, offers, and ways to find you.
Clear Service Positioning
Present each service clearly so visitors can quickly understand what you offer and whether it is right for them.
Multiple Customer Audiences
Build messaging and marketing pathways for couples, corporate clients, families, private-event customers, retail buyers, or other audiences.
Seasonal Marketing
Plan campaigns around wedding season, engagement season, holidays, corporate events, tourism cycles, and other periods that affect demand.
Better Inquiry Paths
Help each type of customer find the right information, service, and next step without creating a confusing website experience.
Cross-Selling and Retention
Identify opportunities to turn one-time customers into repeat customers or introduce them to other relevant services.
Smarter Business Decisions
Prioritize the audiences, services, and marketing channels most likely to support your revenue and long-term goals.
Does This Sound Familiar?
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Your marketing changes depending on which audience you are trying to reach.
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Wedding season becomes so busy that your other services stop receiving attention.
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Your website lists everything you offer but does not clearly guide different customers.
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You receive inquiries, but not always for the services or clients you most want.
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Your social media reflects only one part of your business.
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You need a strategy that supports growth without creating more work than you can manage.
More Than Marketing
Beautiful content can help people notice your business. But sustainable growth requires more than social media posts.
At 1852 Media, we combine marketing services with practical business consulting to help wedding professionals strengthen both their visibility and the business behind it.
Service packages and pricing presentation
Brand positioning and ideal-client messaging
Inquiry and booking processes
Seasonal marketing and booking strategies
Referral relationships with other wedding vendors
Client experience and communication
Capacity planning and sustainable growth
New service launches and promotional offers
Our goal is not simply to help you post more often. It is to help you build a professional, profitable business that attracts the right clients and supports your long-term goals.
Marketing brings people to your business. Strategy turns them into clients.
Why Work With 1852 Media?
Wedding professionals need marketing support that considers the entire business. Here is what makes our approach different.
More Than a Decade of Experience
1852 Media brings more than ten years of experience in audience development, brand positioning, content strategy, and customer-focused marketing.
Strategy and Implementation
We can help identify what needs to change and provide the practical support required to put the strategy into action.
Business-Focused Guidance
We consider how your marketing, services, pricing presentation, inquiry process, capacity, and long-term goals work together.
Personalized Support
Our recommendations are built around your business, ideal clients, available resources, and stage of growth—not a one-size-fits-all formula.
Vermont-Based, Nationwide Support
1852 Media is based in Vermont and works with wedding professionals throughout the United States.
We look at how your visibility, messaging, services, customer experience, and business goals work together.
Choose the Support Your Business Needs
Business & Marketing Clarity
A strategic review of your marketing, service positioning, customer audiences, inquiry process, and growth opportunities.
- Marketing and online visibility audit
- Review of services, packages, and pricing presentation
- Inquiry and booking process evaluation
- 90-minute strategy session
- Customized 90-day marketing action plan
- Social media and short-form video ideas
Visibility & Growth Sprint
A focused marketing and business upgrade designed to improve visibility, clarify your offers, strengthen conversions, and prepare your business for its next important sales or booking period.
- Google Business Profile optimization
- Website SEO and conversion improvements
- One-month social media content calendar
- Fifteen planned posts with captions
- Instagram and Facebook profile optimization
- Booking and sales consulting
- Four-to-six-week implementation timeline
Business Growth Partner
Three-month minimum commitment
Ongoing marketing management and business consulting for established professionals who want consistent support across their services, audiences, and growth goals.
- Social media management three times per week
- Google Business management
- One monthly email newsletter
- Website updates and SEO support
- Advertising assistance
- Monthly consulting and strategy session
- Performance reporting and recommendations
How It Works
Getting professional marketing and business support should feel clear and manageable. We begin by understanding your business, identifying your priorities, and recommending the appropriate level of support.
Schedule a Consultation
Tell us about your business, current marketing, booking goals, and the challenges you would like help addressing.
Choose the Right Level of Support
We'll recommend an existing service package or prepare a customized proposal when your needs require a different scope.
Build and Implement the Plan
Once the scope is approved, we'll establish priorities, gather the necessary materials and access, and begin the agreed marketing or consulting work.
Whether you need strategic direction, a focused visibility upgrade, or ongoing marketing management, the process begins with a complimentary introductory consultation.
What 1852 Media Clients Say
Meet Heather
Heather Roberts is the founder of 1852 Media, a marketing and business consulting agency with more than a decade of experience helping businesses strengthen their positioning, build audiences, and reach the right customers.
As an attorney, entrepreneur, and experienced marketer, Heather brings both strategic and practical insight to the businesses she works with. Her approach goes beyond social media and advertising to include brand positioning, customer experience, service packaging, inquiry processes, seasonal planning, and sustainable business growth.
Through 1852 Media, Heather helps wedding professionals create a stronger online presence, attract better-qualified inquiries, and build businesses that are both professionally positioned and manageable behind the scenes.
Frequently Asked Questions
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No. 1852 Media is based in Vermont and works with wedding professionals throughout the United States. Meetings and ongoing services can be handled remotely.
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No. These services are designed for businesses that participate in the wedding industry, but we understand that weddings may be only one part of what you offer. We can develop a strategy that supports your wedding services alongside corporate events, private clients, hospitality, retail, family services, or other areas of your business.
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Our standard packages primarily use client-provided photographs and video footage. On-site content creation, professional photography, filming, and advanced video editing can be quoted separately when needed.
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No. Advertising strategy and campaign management may be included in the scope of work, but the advertising budget is paid separately by the client directly to the advertising platform.
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Yes. Our packages address the most common marketing and consulting needs of wedding professionals. When a business requires a different scope, we can prepare a customized proposal.
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We'll discuss your business, current marketing, challenges, and goals to determine whether 1852 Media is the right fit. The call is introductory and is not a complimentary marketing audit or full strategy session.
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We offer both. Business & Marketing Clarity and the Visibility & Growth Sprint are one-time services. The Business Growth Partner provides ongoing marketing management and consulting support.
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Not necessarily. We can update and improve an existing website, messaging, or online presence when those assets remain usable. Full website redesigns, new website development, and comprehensive rebranding are quoted separately.
Ready to Elevate Your Business?
Let's discuss your marketing, booking goals, and the kind of support that would make the greatest difference for your business.